Privacy Policy

Privacy Policy

This Policy document details how London Advanced Motorcyclists (LAM) will manage the Personal Data of all those it holds personally identifiable information on.

Data we collect

We collect and retain the following data from our members:

Name, Address, Telephone Number(s), Email, Advanced Rider Status, Observer Status, Membership Status, Training Records, Gift Aid Contributions, ICE Details.

We collect a subset of this data from enquiries at events for marketing IAM Roadsmart or LAM purposes only.

What that Data is used for

The data is used to enable us to effectively deliver IAM Roadsmart services and to enable us to keep our membership informed of the club activities.

How long we will keep data

We will retain the data we hold as follows:

Members (Associates, Full and Friends)

We will retain data for the duration of Membership and for a period of 1 year after membership ceases.

Non-Members (Enquiries)

We will retain data for a period of 1 Year from initial contact, unless permission to retain for longer has been explicitly granted.

Who we will share data with

We will share contact details of Associates or members with Observer(s) or other nominated LAM officials acting so that training can be arranged.

How data is stored

We store our data using a secure cloud service.

Data may be transferred outside of the EEA.

Such transfers will be made within the jurisdiction of the Safe Harbor Agreement.

Your Rights

You have a number of rights in relation to your personal information, these include the right to:

request that your personal information is corrected if you believe it is incorrect or inaccurate; and obtain a copy of your personal information that we hold. You can request to have a copy of your personal information by writing to

In addition, from 25 May 2018 you have the following rights:

a right to ask us to restrict our data processing activities where you consider that: personal information is inaccurate; our processing of your personal information is unlawful; where we no longer need the personal information but you require us to keep it to enable you to establish, exercise or defend a legal claim; or where you have raised an objection to our use of your personal information;

a right to object to our processing of your personal information where we are relying on legitimate interests to make the processing lawful. If you raise an objection we will carry out an assessment to determine whether we have an overriding legitimate ground which entitles us to continue to process your personal information;

a right to request that we rectify any inaccuracy about you, in which case we may require you to verify the corrected information;

the right to request that we erase your personal information, however, we can only comply with such a request if (i) your personal information is no longer required for the purposes in which it was obtained or (ii) we are not prohibited by law or (iii) we require your personal information for the purposes of establishing, exercising or defending a legal claim;

the right to data portability, in which case we will transfer a copy of the data you have provided to us at your request, but we shall not be obliged to also transfer a copy of any analysis of that personal information that we have carried out; and

a right to request a copy of certain personal information that you have provided to us in a commonly used electronic format. This right relates to personal information that you have provided to us that we need in order to perform our agreement with you and personal information where we are relying on consent to process your personal information.


If you have any complaints about the way we use your personal information, please email our contact who will try to resolve the issue. If we cannot resolve any issue, you have the right to complain to the data protection authority in your country (the Information Commissioner in the UK) via their website If you need more information about how to contact your local data protection authority, please let us know by contacting us.

Contact details

If you have any questions, comments or requests regarding any aspect of this Privacy Policy, please do not hesitate to contact us at

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